It seems that even the humble bag strap is no longer good enough for some folk. At least that’s what the boffins are hoping who’ve invented the Skooba strap.

It’s basically a bit of material you can buy to replace the one on your laptop bag/bowling ball bag/shopping bag.

It’s secret ingredient? It has a sports-tuned suspension system. Exqueeze us? Baking powder?

It seems the strap has a bungee-like quality that acts as a shock absorber for when you’re, err… walking along the road?

What will they invent next? A laptop battery that lasts more than an hour and a half? Don’t hold your breath.

(Image: from maarf’s flickr stream)