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I cant get no satisfaction, from the mobile web

Interesting stats out from the Online Publishers Association today. Only 25% of consumers that used the mobile internet were satisfied with the experience, with main complaint being load times.

Notable that over one third of consumers have used the mobile web and in the UK, 76% of them said that they were able to access the web from their phones. Of these more than 50% had gone on to make use of the internet. You can get direct access to the report here (it's a pdf document and appears to be responding somewhat slowly, so be warned).

The UK Association of Online Publishers' website is also worth a look - and infinitely better designed. They've got an RSS feed you can add to your Excite MIX page if you're interested in the latest from the sector.

 

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